Attribution & ROI
First-party attribution ties every post, gifted unit and affiliate code back to orders, so each channel shows real revenue.
Most creator programs die in the gap between spend and proof. You can see the post and you can see the month's revenue, but nothing ties one to the other. Kleos closes that gap with first-party attribution: every paid post, every gifted unit and every affiliate code resolves back to actual Shopify orders, so each channel reports in the currency that matters to it.
How the loop closes
Attribution runs on first-party signals working together. Shopify is the source of truth for orders and GMV. Tracked codes, links and UTMs connect a specific creator and a specific piece of content to the order it produced. Because the data is first-party, you are not renting it from a pixel that breaks on the next browser update.
- 01
Code or link issued
A creator goes live with a unique discount code, a tracked link, or a gifted unit registered to their profile in the CRM.
- 02
Order lands in Shopify
A customer checks out. Kleos reads the order through the Shopify connection, including discount code, line items and order value.
- 03
Touchpoints matched
The order is matched against the creator's code, link and UTM parameters from the same window.
- 04
Credit assigned
The order credits the creator whose code or link carried it. The rule is deterministic, so the same order never counts twice.
- 05
Dollars reported
The sale rolls up into the creator's record, the campaign, and the channel total within minutes.
Each channel in its own currency
A single blended number hides how each channel actually earns. Kleos reports each motion on the metric it is judged by, then rolls them into one revenue view.
Paid, attributed revenue
Contracted spend against the revenue attributed to the partnership's posts, codes and links, so you see return on the dollars, not just the impressions.
Gifting, EMV
Earned media value on gifted product: posted-rate, reach and engagement priced against what equivalent paid reach would have cost.
Affiliate, attributed GMV
Order value driven by codes and links, tied to the exact creator and content that produced it.
attributed GMV
blended ROAS
earned media value
First-party, not pixel guesswork
Attribution built on third-party pixels erodes with every browser and privacy update. Kleos reads the order itself: the code applied at checkout, the link that carried the visit, the UTM on the session. Those signals belong to you, they survive privacy changes, and every figure they produce traces to an order you can open in Shopify.
Every figure traces to an order you can open in Shopify. Read per-channel and blended views, drill from a campaign down to the single post that moved revenue, and hand finance numbers they can reconcile. See how that revenue gets created on the Automation page.